Toys for under £10 – Let Toys Be Toys gift guide

Avoiding gender stereotypes doesn’t need to be expensive. Check out our guide to great gifts and stocking fillers, from £1.50 – £10.

All shops featured on this page have received the Let Toys Be Toys ‘Toymark award’ – our good practice award for the stores that are getting it right.

Plan Toys Walking Cups


Little adventurers will have fun with these eco-friendly walking cups, which help develop balance and co-ordination.

Recommended age 3+

£8.95 from Babi Pur

Djeco Pop To Play Garage

This sturdy cardboard garage is easy to assemble and beautifully decorated. Enjoy hours of fun playing with cars!

Figures not included. Suggested 4 years and upwards

£8.99 from Rachel’s Toyshop


Pet Corner Game

A non-fiction game that encourages children to consider the needs of others while teaching them how to look after a variety of different animals.

£9.99 from Child’s Play

It’s Okay To Be Different


It’s Okay to Be Different cleverly delivers the important messages of acceptance, understanding and confidence in an accessible, child-friendly format featuring Todd Parr’s trademark bold, bright colours and silly scenes. Targeted to young children first beginning to read, this book will inspire kids to celebrate their individuality through acceptance of others and self-confidence.

£7.99 from Bookmarks

 Retro beach set


It’s never too early to get out your bucket and spade so, why not treat your child this Christmas to this retro beach set? With a variety of bucket colours to choose from there really is something for everyone. Why not put a twist on the classic sandcastle and make snowcastles this winter instead.

£5.00 from Rowdy Roddy Vintage

Hedgehog Jigsaw

A colourful addition to any toy box, this hedgehog not only acts as a puzzle but aids in the teaching of the number 1 to 5. The chunky pieces mean that it is a suitable for younger children but can also be enjoyed by those that are slightly older. Kids will develop their sorting skills and analytical minds with this product.

£7.00 from One World Shop



These rainbow striped wooden maracas are a fantastic introduction to making music, percussion and rhythm.

£7.00 from Wood & Wonder

Create Your Own Solar System


One side is a game to play using information sheets about the galaxies. The other is a model to build and display showing all the planets with their relative distances. The model will be 137cm long and makes a great addition to any bedroom wall, complete with a rocket to show where you are going next.

£9.99 from Whirligig

Mini Table Tennis




Handy, portable and fun mini table tennis set for the whole family to enjoy.

£7.99 from The Little Toy Box




Beatrix Potter Colouring Book

Rediscover the charm of the World of Beatrix Potter with this enchanting colouring book filled with all your favourite characters. With beautiful pages to colour, this charming colouring book is the perfect gift for any Beatrix Potter fan.

£9.99 from Blue Frog Toys

Let Toys Be Toys gift guides

For more stereotype-free shopping, check out our Toymark directory of great inclusive retailers, read our other Gift guides, or come on over to Pinterest to see over 100 more brilliant, stereotype-free toys.


  1. You should have a wider range of toys and ones for older children

  2. Gulay

    Love the suggestions however I would love for toys and ideas for a 7+ month old as I am sick of seeing pink and gender specific toys!

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