- About Let Toys Be Toys
- 10 ways to challenge stereotypes
- Why stereotypes in schools matter
- Lesson plans
- Discussion material
- Early Years
- Parents – raising an issue with school
All posts in Perspectives
Hai Tiet is the man behind US online toy retailer Woozy Moo, but his background isn’t in the toy industry. He explains why he thinks running an inclusive toy store is an important way to combat gender inequality.
I was walking down the halls of Afghanistan’s Ministry of Higher Education with a colleague when she told me that she was looking for the women’s restroom, but a ministry official said there were none. There were none because, the official said: “Women using restrooms is disgusting.” Read more…
“What’s wrong with pink and blue?” Let Toys Be Toys campaigners are often asked this question. Tricia Lowther looks at some of the issues around colour coding.
How can there be anything wrong with pink or blue, aren’t they just colours?
Yes they are, and they are also used as cultural signifiers; codes that mean ‘boy’ or ‘girl’, and are used to segregate children (and sometimes adults) into two distinct groups to be targeted in very different ways. Despite retailers moving away from explicit ‘girls’ and ‘boys’ signs in shops, while we still have pink aisles and blue aisles we still have toys segregated by gender.
Campaigner Jess Day looks at the links between toy marketing and children’s media, and why discussion of how girls are represented in media needs to talk about boys too.
Princess or Pirate? Deborah Nicholls-Lee looks at the pink-blue divide in the children’s party market and asks why shops seem to think boys and girls aren’t friends?
This Star Wars Day (May the Fourth…) lifelong Star Wars fan and stay-at-home-Dad-blogger Simon Ragoonanan senses a disturbance in the force, and asks… where are all the women?
When I was a child in the seventies, the first fellow Star Wars fan I knew was a girl who lived round the corner. Together, we played with our Star Wars toys and her way into it was her beloved Princess Leia figure. There wasn’t anything odd about a boy and girl playing together, let alone a girl being into Star Wars. Read more…