1 Sign our petitions
It takes just a moment to add your name and help us show retailers that their customers aren’t buying sexism! Sign the Let Toys Be Toys petition.
Our Let Books Be Books petition asks publishers to stop labelling books ‘for boys’ or ‘for girls’ and let children choose their interests for themselves. Sign the Let Books Be Books petition.
2 Tell retailers what you think
Talk to staff in shops, or write to retailers to challenge them about why they can’t just let toys be toys? We’ve heard a few stories of shops (especially smaller independent stores) making changes straight away – it’s always worth asking!
See our retailers section for contact details for some major toy retailers and advice about giving them feedback.
If you feel strongly about this issue, please make a gift to support our cause.
Let Toys Be Toys is run wholly by volunteers in their own time. Your kind contributions will enable us to spread our message, print flyers, host the website, attend events, hold constructive meetings with companies who have yet to see the light, and celebrate those who have!
If you’d like to get involved by becoming a Let Toys Be Toys mystery shopper, or have some time and skills you’d like to offer the campaign, please get in touch: firstname.lastname@example.org We’re currently looking for volunteers to take on running our Toymark scheme.
5 Spread the word
Help us build support. Talk about the issue with friends and family (and kids!), share the campaign on social media and encourage others to sign our petition. We’d love to hear from you if you’ve seen signs telling customers that certain toys are for girls or boys – please tweet us or email us at email@example.com